Biodesign Finland Education Programme / 2022-23
Brand design, Identity design, Graphic design
Rebranding Medical
Entrepreneur Education
Biodesign Finland empowers the next generation of medical entrepreneurs and innovators by providing mentorship, guidance, funding and a collaborative community. The customized educational courses equip participants with the skills and mindset needed to turn medical discoveries into viable companies that improve people's lives.
Work done together with Chris Bell ​
Shaping the message
Biodesign wanted us to build on top of the existing visual history to maintain the familiarity and recognition of the already well-known brand. We started the process by chrystallizing the essence of the education programme and the unique elements that are truly their own. The work was started from the visual guidelines and simple elements which together start to form the entire visual identity.
From elements to entities
The work was started from the visual guidelines and simple elements which together start to form the entire visual identity. The identity is based on strong colors that also work as a tool to communicate the education progress and phases.
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